Squier’s Specialty Elixirs
Food + beverage distributor
Squier’s Specialty Elixirs is a chef-owned, ingredients-first food and beverage company crafting premium, cannabis-infused products. Each small-batch elixir starts with high-quality, natural ingredients and is carefully balanced for bold flavor you can feel good about.
Description
Studio Brain partnered with chef Zack Squier to develop his brand identity, voice, packaging, and advertising for his line of cannabis-infused edibles. The identity pairs an ingredients-first ethos with bold, modern typography and vibrant photography, expressing both the elevated culinary craft and the approachable, health-conscious nature of the products.
Credits
Creative Direction: Studio Brain
Photography: Derek Bissonnette
Categories
Brand-identity, brand voice, packaging, advertising
