Description
Bawk Box was born out of the success of a chicken sandwich at Brgr Bar—the owners’ original concept—that earned news coverage claiming “the best chicken sandwich in New Hampshire is at a burger joint.” Building on that momentum, they opened a fried chicken restaurant paired with a tequila-centric bar. They turned to Studio Brain to create a complete brand from the ground up. We developed the brand strategy, identity, and voice, then brought it to life through marketing collateral, a website, and interior graphics—positioning Bawk Box as a destination that feels as bold and flavorful as their menu.